The marketing world is a minefield of outdated advice and outright fabrications, especially when it comes to understanding and comprehensive resources to help developers and…
·
·
8 min read
Securing effective interviews with app founders is often the make-or-break moment for your marketing strategy, yet so many agencies and in-house teams consistently fumble this…
·
·
10 min read
When it comes to building a sustainable business, few things are as critical as keeping your existing customers happy. Yet, the world of retention strategies…
·
·
9 min read
For indie developers and marketing teams alike, mastering the art of the launch press release remains a cornerstone of effective outreach. In an increasingly crowded…
·
·
9 min read
A staggering 70% of new apps fail to achieve sustained user engagement within the first three months of launch, despite often substantial development and pre-launch…
·
·
8 min read
A staggering 73% of marketers worldwide struggle to link their marketing activities directly to measurable business outcomes, according to a recent eMarketer report. This isn’t…
·
·
7 min read
There’s an astonishing amount of misinformation circulating about the future of press outreach and marketing, with many agencies and brands still clinging to outdated notions…
·
·
8 min read
The app economy, now a decade into its explosive growth, continues its relentless expansion. For product managers aiming for successful app launches, the stakes have…
·
·
11 min read
The digital product graveyard is full of brilliant ideas that simply couldn’t find their audience. Many founders pour their hearts, souls, and capital into development,…
·
·
10 min read
There’s an astonishing amount of misinformation swirling around how to effectively engage with startup founders for marketing purposes. Many approaches are based on outdated assumptions,…
·
·
9 min read
Are AI engines recommending your brand?
Check your score on 5 AI engines — instantly.